Top 7 Tips to Boost Your Magento Wholesale Estore
Are you into B2B business and wondering how to catch up to more retailers and increase sales. Then you are not alone in this endeavor. Many b2b businesses coming online look forward to expanding and boosting their sales. However, what all of them miss are some common things. Just e.g. having quality products to make your store successful is not enough. Taking up an exceptional way to help your customers to have an unrivaled experience is important. Customers who are looking to buy wholesale online should be treated exclusively offering an engaging experience at your eCommerce store. Thus, to excel you need to equip your website with additional B2B modules and extensions while taking support from Magento store Development Company that would be fruitful.
Following the tips given below, you can improve your store and effectively engage shoppers.
1. Combine Cross Sell And Up Sell
With a huge range of products, not everyone will get to know what you are selling similarly not everyone knows what exactly they are looking for. Recommending some related bundles of products and combo items will be the best practice to offer those more and help them buy more. Or even, if you look at their search history, you can create bundles according to their need at the moment they are shopping on your site.
You can easily classify the cross-sell into the following types:
Products that are often bought together:
For example, a combo like a laptop, mouse, laptop handbag is usually bought together.
Products in the same category:
For example, whenever you click on the child hoodie, you may be suggested with other teas in different colors, styles, and from different brands.
Products have been bought before or viewed by others
The related products bought by other customers shown enhance the customer’s trust and confidence in making their choice of items in your store.
Talking about up-sell, it is when you drive customers to lock into an upgraded version or a customized package of a program or offer an added discount on a certain amount of bulk buy. These all can be made possible for your store through an extension with Magento e-commerce development.
2. Small Bonus For Huge Impact
For online bulk buyers, discounts and offers are something that online shoppers love and this usually attracts them and encourages them to buy in huge bulk. Special discount for huge buy with other benefits like free shipping and attractive offers is always like a cherry on a cake.
Whether it is food, clothes, or electronic appliances, offering free shipping is a win-win condition for both. Usually, the ratio of abandonment cart increases when the shipping cost is added at the checkout page, which makes a huge loss to your store. Therefore, Free Shipment is an advantage for you.
Nevertheless, even after offering free shipping, you can always keep your profit margin unchanged. For example, you can add the shipping cost in the price value. Though the prices increase a bit you still have zero shipping to attract your clients.
3. Utilizing The Fear Of Missing Out
Infusing urgency and scarcity, make customers to take action faster and quicker, without wasting time in decision making.
It is an easy peachy task to do this by
- Informing customers about the limited stock left
- Putting countdown timer for special deals on your sites
- Labeling ‘limited version’ or sold out can also be one trick to gain customer attention to certain products.
4. One Step Checkout Module
Providing a simper and hassle-free checkout process removes the complication of too many steps in checkout. One-step checkout module simplifies the checkout procedure and gathers all the complex default steps to display on one page only. And fortunately, Magento offers this module. Seeking Magento development services, you can infuse the system, and remarkably your store can have a unique one-page checkout offering easy and quick shopping option.
One-step checkout page has all the complicated steps on one page only. Customers can checkout and pay quickly for their orders all at once with amazing functions.
- Supports all common shipping methods
- Offers all common payment methods
- Allows setting delivery time or any specific comment for supplier
- Compatible fully with third party module
- Customizable checkout field
5. Wholesale Orders, Billing And Delivery As Simple As Possible
For Magento wholesale site, making ordering simple and shipping faster is the biggest advantage leveraging Magento website development services. You can offer multiple ways to order via phone, email, and website your wholesale store can pull in more sales by providing the fast ordering process. You can customize these multiple ways according to the devices and your business for quick processing harnessing the potential of Magento customization services.
Making the wholesale all processes such as wholesale ordering, billing, and delivery as simple as possible is an added advantage. By offering multiple ways to order items like email, phone, and website, your retailer’s store can make more money due to the fast ordering process.
You can always speed up the ordering process and shipping, along with, always keeping in touch with retailers through telephone and email. This immensely supports to reduce abandonment carts. With potent inventory in the inventory management system and numerous payment methods, you can even track shipments through mobile devices that help you catch any problems in shipping.
6. Increase Sales Through Referral Program
Another effective way to increase sales is by offering rewards for referrals. A reward program is the best way to pour in more sales. For loyal or existing customers, who refer your products to new customers, you can offer added discounts building a long term relationship with them. It is more likely that a buyer will pick your company as its wholesale supplier while making an impact on the initial purchase.
This whole program can easily be infused into your Magento store for quick calculations of rewards through Magento eCommerce extensions. Hire any experienced Magento development agency to help you get the add-ons to customize and imply things according to your business.
7. Streamline Your Processes
Wholesale customers always want to maximize operational efficiencies for businesses that include integrating inventory, finance, shipping, logistics, etc. within one inventory management system. This helps to meet customers as well as retailers’ expectations.
Being a wholesaler, you should always aim to simplify operations and develop systems that help you streamline the company’s order processing, which can help shipping companies’ orders more quickly within hours. Magento wholesale features as well as Magento wholesale extensions are easy to implement. And, no doubt, partnering with an experienced Magento eStore Development Company you can always take a lead in the competition.