Tag: WooCommerce

In this fast-changing ecommerce world, choosing the right platform for your e-store is of utmost importance that can hugely affect the success of any business. With several options on the market, WooCommerce and Shopify came out as two of the most dominant solutions. Even if we consider just that, the long list of unique features and capabilities in both platforms makes it difficult for merchants to choose between them. Let us delve further into the details of WooCommerce and Shopify to help you find out which one is perfect for your requirements in 2024.

What is Woocommerce?

First of all, WooCommerce is a free and open-source plugin that turns your WordPress website into a full-blown online store. Furious is a robust technology that fits every business to have some extent of influence and customisation. This is an overview of what WooCommerce has to offer:

Here’s the key takeaway:

• Free & WordPress Friendly: Integrates seamlessly with WordPress, allowing you to theme and plugin out your store for a more unique experience.
• Cost-Effective: No base fees, just web hosting and optional add-ons.
• Scalable: Grows with your business. Add features like advanced inventory management or marketing automation as needed.
• Open-Source Power: Grants complete control over your store’s data and code for ultimate customization.

What is Shopify?

Shopify is an overarching complete hosted e-commerce platform designed to be an all-in-one solution for building and managing your online store. It’s perfect for beginners, it  brags a user-friendly interface with drag-and-drop functionality, making setting up and running your store a strong breeze.

Here’s the key takeaway:

• Easy to Use:Anyone Can Do It! No coding Your store should be fully modular with drag & drop capabilities.
• All-in-One: Shopify includes web hosting, security, and built-in features for managing products, payments & marketing 
• Scalable & Extendable: It can extend along with your business. Add extra features from the vast Shopify App Store.

Choosing the Right Platform: WooCommerce vs. Shopify

1. Cost Comparison

WooCommerce: While WooCommerce itself is totally free, there are other costs to consider, like hosting, domain registration, and premium themes or plugins. Depending on your needs, these costs can add up, but they also offer flexibility in choosing the services that best fit your budget.

Shopify: Shopify operates on a subscription model with plans starting at $29 per month. This includes hosting, security, and access to Shopify’s core features. Additional costs can arise from purchasing premium themes or apps, and transaction fees if you’re not using Shopify Payments.

2. Ease of Use

WooCommerce: WooCommerce requires some familiarity with WordPress, which might involve a learning curve for beginners. However, its integration with WordPress offers extensive customization options, making it a favorite among those who already use the platform.

Shopify: Shopify is designed for simplicity. Its user-friendly interface allows anyone, even without technical knowledge, to set up and run an online store quickly. Everything from product management to order processing is straightforward and intuitive.

3. Customization and Flexibility

WooCommerce: WooCommerce shines in customization. Being open-source, it allows complete control over the design and functionality of your store. Whether you need specific features or want to tweak the appearance, you can do it all with the help of a skilled WooCommerce web developer in India.

Shopify: While Shopify offers a range of themes and apps, it’s not as flexible as WooCommerce in terms of customization. However, it provides enough options for most businesses to create a professional-looking store without needing extensive technical expertise.

4. Payment Gateways

WooCommerce: WooCommerce supports a wide range of payment gateways, from PayPal and Stripe to regional options specific to your location. This flexibility allows businesses to cater to customers worldwide, accommodating various payment preferences.

Shopify: Shopify also supports numerous payment gateways but encourages the use of its own Shopify Payments. Using third-party gateways can incur additional transaction fees, making Shopify Payments a more economical choice for many store owners.

5. SEO Capabilities

WooCommerce :

WooCommerce inherits the robust SEO capabilities of WordPress. With the right plugins and a knowledgeable WooCommerce website designer in India, you can optimize every aspect of your store for search engines, helping you rank higher and attract more organic traffic.

Shopify: Shopify offers solid SEO features, but it doesn’t match the level of control WooCommerce provides. However, Shopify’s ease of use and built-in SEO tools still allow you to implement effective SEO strategies without needing deep technical knowledge.

6. Scalability

WooCommerce: WooCommerce can handle stores of any size, from small businesses to large enterprises. As your business grows, you can add more features and scale up your hosting plan accordingly. With the assistance of a WooCommerce development company in India, scaling your store can be a seamless process.

Shopify: Shopify is also highly scalable, making it a popular choice for businesses expecting rapid growth. Its infrastructure is designed to handle high-traffic volumes and large product catalogs without compromising performance.

7. Support and Community

WooCommerce: WooCommerce has a large, active community of developers and users. This means you’ll have access to numerous tutorials, forums, and third-party services. However, official support is limited to the core plugin, so you may need to hire WooCommerce developers in India for more complex issues.

Shopify: Shopify offers 24/7 customer support through various channels, including live chat, email, and phone. This ensures that you can get help whenever you need it, making it a reliable option for those who prioritize customer service.

8. Integration with Other Platforms

WooCommerce: WooCommerce works effortlessly with a wide range of WordPress plugins and third-party services. This makes it simple to add new features and expand your store’s functionality.  For example, if you’re looking for WordPress to WooCommerce integration in India, you can find experts to help streamline the process.

Shopify: Shopify also supports a wide range of integrations through its App Store. From marketing tools to inventory management, you can find apps to enhance your store’s capabilities. However, some advanced integrations might require additional costs.

Conclusion

Choosing between WooCommerce and Shopify depends on what you’re looking for in an eCommerce platform. If you value customization and already use WordPress, WooCommerce might be the better choice. It offers unmatched flexibility and control, especially when you work with experienced WooCommerce web designers and developers in India. On the flip side, if you want a hassle-free, all-in-one solution with great support, Shopify is a fantastic choice. Its ease of use and extensive features make it ideal for those who want to get their store up and running quickly without dealing with the technical aspects.

Who does not know that running an online business is not as easy as ABC. It surely requires a lot of tasks and handling magnanimous work. Whether it is creating a store or managing it, your eCommerce store requires all the things to be taken care of starting from adding the products, fixing the bugs to strategizing marketing activities. And, among all these headaches, you will be most worried about is your site’s security. No doubt, online theft and hacking are on the rise. 

Profusely, the security and protection of your web store must be of top priority, as it includes your customers’ login details and other personal information. 

Usually, many businesses use the WooCommerce store to build their primary online shop. Surprisingly, as per the records, more than 52% of online market shops are built on the WooCommerce platform leveraging the potential of expert WooCommerce web designers and developers. And as a fact, the more the market value the more the chances of being hacked. Therefore, strengthening the security of Woocommerce stores is most crucial. 

Want to build your WooCommerce store? Check this How to Build Your Store Guide

If you already have a WooCommerce web store, then let’s walk through the series of security measures that can help you protect and secure your WooCommerce store. No doubt, an excellent WooCommerce website design can always be complemented with a strong security system for good returns. 

Table of Contents

• Install Secure SSL Certificates
• Take Multiple Backups
• Keep Your Site Updated
• Imply Security Plugins
• Go for A Secure Hosting
• Limit Login Attempts
• Use Strong Passwords
• Important to Protect wp-config.php File

Install Secure SSL Certificates

Although Woocommerce comes with security, add an SSL security system to your WooCommerce, which is quite necessary. Specifically, this security is required on your site’s checkout, account login and account creation pages. This information is quite vital and too sensitive, therefore, to and fro of this information from the user to the website, needs to travel through an encrypted medium. 

Also, remember that Google browser now has also started marking Non-SSL sites as Not-Secure websites. Adding SSL on your website may seem to be complicated to you, but with expert WooCommerce developers, the task is easier and can be done quickly. 

Take Multiple Backups

Usually, entrepreneurs, businessmen and developers ignore the importance of keeping multiple backups. However, keeping multiple backups of your WooCommerce website is the most viable option when it comes to security.  It not only gives you a good night’s sleep but also helps you to easily restore your virus-free website instantly. 

If you are unsure how to handle this, then Woocommerce development services can easily handle this tricky task for you. Hence, keeping multiple backups of your website should be one of your top priorities.

Keep Your Site Updated

Website owners normally miss updating their Woo-commerce store with respect to new updates brought by the WordPress developers’ community. WordPress brings version updates occasionally along with regular security fixes to overcome the loopholes and vulnerabilities detected in the existing core. An efficient WooCommerce web developer can able to easily upgrade your store for version updates.

However, it is not crucial to upgrade your website for every single version release of WordPress. For example, if you are currently using WordPress 4.3.x and WordPress 4.4 is released, it is not mandatory to update your website to the latest version. On the contrary, if there is a major version update then it is ought to be compulsory to get the update done for major security reasons. 

Imply Security Plugins

WordPress is the most secure open-source platform in the world of online platforms. There are multiple WordPress security plugins offered for the Woocommerce websites that help a lot in securing your online store. You can pick up anyone secure system plugin from WordPress for your website as adding too many security plugins may break your site. 

Some of the top WooCommerce security plugins are 

• All In One WP Security & Firewall
• iThemes Security
• MalCare Security Solution
• Sucuri Security
• Wordfence

Your Woocommerce web developer can easily install this plugin and help to secure the website for numerous online transactions. 

Go for A Secure Hosting

Just adding a security plugin to your WordPress site is not enough. It is also crucial to protect your hosting server to protect against malign viruses. Protecting with firewalls, using a strong SSH username and password and changing permissions on the paramount files are some of the things to take care of. 

If you are hosting your eCommerce store on a third-party hosting provider, then ensure that your host is implying server-level security. And, check that all the communication and transaction between and the hosted servers are encrypted. If you are unsure of the hosting servers, you can always rely on a Woocommerce development company in India to help you secure your hosting server whether internal or third party. 

Limit Login Attempts

With the help of new technologies like machine learning and AI, hackers can easily break through the weak passwords and drain out the important information from your website or hack your users’ credit card details. However, changing your user account login details with a strong password is not foolproof. Therefore, limiting the user login attempts is the best option. 

Implying the solution to limit login attempts from particular IP addresses, can help to protect against insecure activities. Setting a limit for how many attempts that specific address is viable. This will automatically block the force attacks by hackers against your online store and protects it against viruses, malicious bots and attackers.

Use Strong Passwords

Attackers can easily attack and pull out the details when your user password is too weak. Normally, a Brute force attack implies a method to simply use the combination of passwords to crack the security. Passwords like your or family member names, girlfriends or wife’s names, birthdays, anniversary dates, company names are some of the weak passwords and are quite easy to break. 

Therefore, it is always recommended to create strong passwords for strong security. Interestingly, for stronger passwords, WordPress comes with a built-in feature “Better Passwords” that help generate a powerful and more secure password for its users.

Important to Protect wp-config.php File

Under your entire WordPress site system, one of the most crucial files is the wp-config.php file. This file is important as it carries a gigantic amount of sensitive and important information about your site. It is holding items like your WordPress site’s security keys as well as the details of your database connection. In case, anyone gets hold of this file, then the damage caused to your online web store would be unbelievable and incalculable.

Therefore, the first step is of protecting your wp-config.php file. And, to do so, deny access to everyone except you. Alternatively, you can create a duplicate config.php file and trash all the sensitive data from the main wp-config.php file.

At The End

Things To Avoid To Secure Your WooCommerce Website

There are numerous myths and false information floating around in the digital world regarding WooCommerce security. Therefore, here is the myriad of things that you should not follow even when anyone obliged you to do so as these are not worth your effort and time.  

• Hiding your login URL
• Password protecting your core files
• Changing your database prefix
• Removing WordPress version number

With regards to your security improvements, the above-mentioned measures won’t even move a speck of dust. Contrarily, these things may play havoc on your users. 

So, if you are still skeptical about the security of your website and in a quandary about how to fix the security issues of your online store. Then it is time to check the most trusted and reliable WooCommerce development company in India. 

Online eCommerce businesses are growing at the rapid phase as customers extensively prefer to buy online at their comfort. Not just meeting their expectations and providing them with a more user-friendly experience, business ventures are also looking to cut down on their cost and increase their revenue. And, the best eCommerce platform that exceeds these requirements is WooCommerce.

WooCommerce website design is quite easier as it comes with an array of templates. Whether you are new to online business or have been for years into the digital market, this platform brings you a plethora of benefits. Also, leveraging expert WooCommerce development services help you gain more. Moreover, the various PHP plugins are embedded with an array of features and functionalities that can give a quick start for you. If looking for some unique designs for your storefront, then a WooCommerce web designer can help you out.

Regardless of what you want to offer in your store, woo-commerce is the best PHP platform, especially when you have a limited budget. Primarily, as it is a WordPress plugin, you can gain support from professional WooCommerce web developers for excellent results. No doubt, WooCommerce comes with many advantages and why eCommerce business ventures use this PHP platform has numerous reasons to give.

So, let’s explore the major reasons why you need to opt for WooCommerce:

Free Open Source

One of the most significant features about WooCommerce is that it is absolutely FREE to use an open-source platform. WooCommerce web development comes with the biggest advantage as there is no cost as compared to other e-commerce platforms where web development requires investment.

Not only is it free, but it also has competent value over the leading eCommerce platforms. Moreover, as it is free, small and medium scale businesses along with big business ventures can fully take advantage of the functionalities and add-ons of this platform. This helps them to save bucks that can be used on other operations like marketing or shipping.

Highly Secure

With woo-commerce being an open-source platform, many think that it can be critical when it comes to security. On the contrary, it is not the real thing. HOW? The beauty of WooCommerce is that it keeps on updating which gives it a stronghold on security. And, therefore, you need not have to worry about the security of your website. 

With a single click, it is easy to update the framework along with security updates. No doubt, belonging to an open-source platform, WooCommerce development gains huge benefit from the community of WooCommerce developers expert in bug fixing, latest features, and functionalities along with tightening the security.

Intuitive & Simple to Use

It’s a fact that everyone is not so tech-savvy, and with those complex technical codes and implementations, it is a no-no job. However, when it comes to the woo-commerce platform, it is proven that it is not so difficult to work with. You can manually do the changes in your website’s back-end, and you can easily manage and maintain your eCommerce store. Moreover, WordPress to WooCommerce integration is also quite feasible if you are looking to migrate your store to this eCommerce platform.

Also, this WordPress plugin is quite user-friendly. In terms of installation and functionality, this eCommerce plugin is amazing as it is quite simple to implement. No doubt, from configuring to managing processes, everything is easy with the help of woo-commerce. With the well-developed user interface, it becomes the least troublesome to manage and help you easily sell anything on your online store.

Collection of Features and Functionalities

Woocommerce comes with a huge bundle of features and functionalities that help you manage your e-commerce store easily. Whether you want to sell single category products or a variety of products in different categories, it has everything to provide you. 

Not just this, it offers everything that e-commerce enterprises are looking for in their online store. From a collection of impressive themes, easy-to-install shopping carts to hundreds of payment gateways that are easy to integrate into the store, it offers all. You can pick from multiple themes that you can configure according to your requirements, both mobile-friendly free and paid WooCommerce versions. Eventually, you can get a unique store front for your online store.  

Easy Customization

With many features and plugins, no doubt, WooCommerce is an outstanding e-commerce application. The best thing is that as it is an open-source platform, developers have the ease to implement their creative side and build the online store according to their requirements. Apparently, this PHP based platform provides unparalleled options for themes, plugins, add-ons – both paid and FREE. 

Not limited to this, WooCommerce offers hundreds and thousands of options for extensions and plugins, which can effectively improve the functionality and output of your e-commerce stores. Harnessing the potential of these features and add-ons, you can easily customize your e-store according to your business requirement.

Huge Categories

Woocommerce, with an array of various categories, enables you to sell all types of products, from tangible to intangible goods. Whether you are looking to sell small products or big ones, you can sell them all. Also, your woo-commerce web developer helps you install the various categories of products according to your business. Not just digital products, but you can also easily sell physical products, along with services, bookings, subscriptions, and affiliate products. So, why limit your business? Explore what else you can sell on your WooCommerce e-store. You can hire a WooCommerce developer in India to either upgrade the categories or expand them to other categories.

Summary:

One of the main reasons to use WooCommerce as an e-commerce platform is because it’s FREE. Moreover, it also has a huge community of WooCommerce developers who are experts in bringing in new updates and functionalities, helping businesses to grow. Moreover, it’s also easier to migrate from any other platform like WordPress to WooCommerce integration, making it the best choice. 

Apparently, a WooCommerce development company in India can help you get hold of your online business with the help of this advanced PHP eCommerce application.

From web developers to business communities looking for online business development are well aware of the most popular and dominating website builder platform – WordPress. Practically, it allows to build any kind of website from blog, new website, online store, forum and many more.

Almost every third site is built on WordPress and surprisingly due to recent covid situations as businesses are turning towards online platforms, they are looking forward to eCommerce website development. And, nothing better than a WooCommerce plugin from WordPress can work for such interest. Moreover, WooCommerce integration is never a big task as there are experienced eCommerce developers who are proficient in dealing with this part.

So, finding here the facts about WooCommerce, you won’t stay in a quandary to decide why WooCommerce turns out to be the best tool for your eCommerce store development. 

Here We Start…

1. 41% of all eCommerce stores use WooCommerce and more interestingly, about 24% sales volume of online stores comes through WooCommerce.
2. The highest selling theme of WooCommerce comes from the house of Theme forest that is AVADA. And, it is the best selling theme on Theme forest. Also, an experienced WooCommerce website design agency constantly comes up with innovative and unique web designs for online businesses.
3. Surprisingly, there are more than 6000 plugins of WooCommerce in the WordPress directory. 
4. Starting with 1 million woocommerce downloads in 2013, the number has scaled higher to 7 million downloads in 2015. And, today the number has reached 86.3 million.
5. Woocommerce alone shares 29.6% of the market distribution. And, the new emerging businesses are looking for woocommerce website development for reaching their customers.
6. Just in January 2020, woocommerce earned a record of peak downloads of 473, 564.
7. As WooCommerce is free with most plugins, 93.7% of the wordpress store users prefer WooCommerce platform and it is quite easier when it comes to woocommerce integration.
8. Just on CodeCanyon, there are 1756 woocommerce plugins to improve ecommerce store performance.
9. With an enticing 2000 plus woocommerce themes, it leads the theme market where some of its most popular themes are available on Themeforest, official wordpress.org and MojoThemes.
10. The most expensive theme of wooCommerce is Welldone which is priced at USD 99.
11. With 331 official plugin extensions in woocommerce.com, it offers a whole palette of extensions for woocommerce website development.
12. For small scale or startup entrepreneurs, woocommerce provides nearly 31 extensions of the official site for free.
13. With Flatsome being the most popular theme template, it bags around 100,000 sales.
14. Woocommerce unique extension Amazon Affiliates brings more than 27000 sales. 
15. Known as Woo Themes, Woocommerce was acquired by Automattic company in 2015.
16. WordPress directory alone houses more than 6000 woocommerce plugins for store owners disposal.
17. With just 29, 000 plugins in 2014, wordpress alone today offers 56,000 plugins for woocommerce store development.
18. Compared to numerous online available web development platforms, WooCommerce is the easiest as it offers the simple to understand and easy to start set-up.
19. Being an open source platform, WooCommerce is highly popular among small and naive businesses.
20. Compared to various web development tools, WooCommerce is easy and versatile giving full-fledged access to create a customized online store. 
21. Just in 2018, ecommerce stores developed on WooCommerce did sales of 10-15 million dollars.
22. Around 42% of the online store market in 2016 was backed by Woocommerce and still the rate is growing.
23. When developing a store leveraging WooCommerce Plugin, no coding or technology skills required. Even a naive person can run his/her store on this wordpress platform.
24. Storefront is the most popular theme from Woocommerce which was launched in 2014.
25. With in-built SEO features and Social Media extensions, WooCommerce offers greater access to increase sales.
26. In 2017, a new code was created by 767 highly skilled developers and was contributed to the platform.
27. Interestingly, over 52 employers from around 19 countries are part of the woocommerce team till date. 
28. The woocommerce forum on wordpress.org platform has more than 39,630 topics on the discussion board where people find solutions for their wordpress woocommerce queries as well as woocommerce website design and development.
29. WooTrip is the main event that is organized by the wordpress community.
30. 22% of the most known 1 million websites run on the woocommerce platform.
31. Woocommerce supports online businesses for the easy management of taxes.
32. With a lot of transactions running down on online stores, WooCommerce provides powerful data security plugins and extensions.
33. For both businesses and customers, WooCommerce offers safe and secure online stores for successful eCommerce transactions.

#Bonus: Interesting Fact

With 13876 posts of WooCommerce on Instagram, #WooCommerce is one of the most popular hashtags used by eCommerce web developers and any WooCommerce development company. 

With such a strong and powerful background, no doubt, WooCommerce from wordpress is one of the best eCommerce store development platforms for all from small businesses to big brands. Just get on it and see how you can scale your business online with huge sales and greater revenue. And, for a powerful and revenue generating web store, you can always leverage the best techniques from WooCommerce development services.