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In this digital age, eCommerce stores are increasingly tremendously catering to different customers. But, not all eCommerce stores are successful. The success rate and the efficiency level of the online store can be measured by customer satisfaction level. A seamless shopping experience with a smooth payment process and hassle-free checkout process plays a vital role. And when it comes to your eCommerce store on Magento, installing an efficient payment gateway is quite important.

There are different payment gateway options available on Magento 2 platform. You can pick the right one according to your business requirements to integrate into your store. However, it is important to understand which payment gateway works best for your Magento store. Therefore, let’s first walk through the major payment gateways of Magento 2 to pick the optimal one.

Amazon Pay

One of the most popular and most preferred payment gateways, Amazon Pay has been offering hassle-free and secured checkout processes. Offering support for all the leading currencies across the continents, it also offers multi-lingual support. Amazon Pay has designed and developed two varied business services. One is a Checkout by Amazon and the other is Amazon Simple Pay, which helps merchants to accept on-site and online transactions.

Although Amazon pay has a transaction fee, it varies for international and domestic transactions. The payment gateway Amazon Pay has a faster check-out functionality, which can bring in exponential improvements in the conversion rates for your Magento store online. In addition, you don’t have to worry about monthly and license subscriptions with Amazon pay.

PayPal

Well known for over the years and no doubt the widely preferred payment gateway PayPal has an excellent reputation for secure payments. Invariably, PayPal has gained huge trust from over 218 million customers and 17 million merchants worldwide.

PayPal is the most significant payment gateway in the eCommerce ecosystem, and the best thing about PayPal is that as most people already have a PayPal account that makes the payment process a lot easier. It also offers a seamless checkout process for customers with its express check-out button. So, if you need to integrate PayPal into your online store, the Magento web development India company can assist in no time.

Stripe

Stripe is another payment gateway for your Magento 2. platform. Whether you are looking for convenience or diversity, Stripe proves to be the best one as it is similar to PayPal. Supporting currencies of around 100 countries, Stripe offers a transparent experience with no hidden charges or extra charges for any of its services. Whether it is about registration or asking for help, Stripe won’t ask you to pay EXTRA. An added advantage, you can integrate Stripe into your Magento 2. Store easily with the help of a reliable Magento website development company.

Cyber Source

Among many, Cybersource is one of the trusted gateways in payment processing. It also helps in fraud detection and data protection.  This payment gateway offers easy processing of multiple credit and debit cards as well as many alternative digital payments such as Visa and Mastercard, Paypal or Visa Checkout, and more.

Square

Magento 2 not only brings payment gateways for big and medium-sized businesses. It also has a customized payment gateway Square for small online stores on platform Magento 2. If you have a small business, you can for this, without a doubt. The Square offers support for in-person transactions and credit card transactions. It is highly beneficial for small scale businesses as there are no monthly subscription charges, though, for transactions, it has a standard processing fee.

Furthermore, Square payment gateway can easily work with Shopify e-commerce stores. This implies that your Magento web development services can easily carry on Magento to Shopify migration without any inconvenience.

SagePay

Available for every business, SagePay has been used for over 40 thousand online stores. This payment gateway is well known for fraud deduction and reduction as well as it offers high-end security. Additionally, this Magento 2 payment gateway can easily optimize the security of customer’s card information for tight security.

The beauty of SagePay lies in its various payment processes and interfaces. Due to these specialities, this Magento 2 gateway can meet the specific demands of various businesses. Primarily, SafePay offers two packages one is a corporate package for huge enterprises and the other is a business package for medium and small businesses.

Authorize.net

Another payment gateway of Magento 2 that rose high and stood the test of time is Authorize.net. It is one of the powerful gateways that has been serving the needs of over 400,000 users around the world. No doubt, it is the popular payment gateway that many merchants prefer and use in their online stores.

More precisely, Magento eCommerce development company helps in the easy integration of Authorize.net into your Magento 2.0 e-commerce site. Its user interface is highly convenient and it also supports both debit and credit cards. Although it asks for monthly charges and transaction fees, the setup is absolutely FREE.

CartaSi

With more than 17 million customers, CartaSi has become the most popular payment gateway for Magento 2 eCommerce stores. The businesses on Magento 2 can set up the payment programs on the back-end system. However, the total order count will decide the ultimate payment gateway. Moreover, under the Cartasi payment gateway, two packages are available currently. Both of these systems have special features. Although there are transaction charges for every transaction, you need not have to pay for any setup costs.

WorldPay

Over 4 lack merchants on Magento 2 are using payment gateway WorldPay and its services are available for over forty countries. This Magento payment option works best for any business – any size or type. When it comes to currency support, it offers support to over 120 currencies across the globe along with a hassle-free checkout process.

In addition, it also offers on-site payment processing for quick checkout. It also has a management tool that will generate and manage the reports, data, and other insights. With the aid of Magento development company In India, you can easily integrate this payment gateway. Also, you can save the order information and card details with a vault available in this WorldPay gateway.

2Checkout

With more than 50 thousand merchants using it and supporting more than 87 currencies of various countries, 2Checkout is also one of the most preferable payment gateways of Magento 2.0. Surprisingly, it supports 15 different languages and can be well connected with multiple estores, irrespective of which platform they are on. Yes, it means that you can opt for Magento Shopify migration with the support of Magento web development India company without changing the payment gateway.

In addition to this, the 2Checkout payment gateway can seamlessly accept over eight payment methods, such as PayPal, debit cards, and credit cards. An icing on the cake, Magento web developers have designed it considering over 300 different rules that assure you the utmost security for every transaction.

The Final Word

The best payment gateway for your Magento 2 store is the one that best serves your business requirements. No doubt, choosing the right Magento Payment gateway for your eCommerce store is crucial for the success of your business.

Moreover, Magento 2 stores can consider integrating a Magento payment gateway extension to enjoy the benefits of a full package including a feature list as well as the extra features that only Magento extensions offer.

However, if you have special needs, then you can go for Magento ecommerce development company to help you create customized Magento payment modules that helps improves your customer experience and boosts your brand image while increasing your ROI.

With new lifestyles emerging and work from home becoming a new trend, the past years have seen a tremendous change in mobile-based online traffic. A study showed that just in the last one year, there is an increase of 30% of the web traffic, with mobile taking up most of the per cent.

No doubt, this shows that it is extremely important for eCommerce web stores – whether small, medium or big – to come out of their comfort zones and look for innovative ways to tap in this new audience. And apparently, Magento with its excellent features and functionalities has emerged as a promising platform for these eCommerce ventures. However, as addressing mobile traffic being a new challenge, Magento eCommerce development company can help with this challenge dexterously.

So, take a quick note of these five effective hacks by experts from trusted Magento website development company that help you improve and upgrade your eCommerce web store to make it mobile friendly along with increasing the conversion rates.

Table of Contents

  • Integrate Mobile Responsive Website
  • Go with Market Trends
  • Follow Up and Increase Your Mobile Audience
  • Provide FREE Deliveries
  • Invest in User Experience/User Interface

Integrate Mobile Responsive Website

If you are still stuck with that old-fashioned desktop eCommerce store, then it’s high time to quickly look for a Magento development company in India. Wondering WHY? Here is your answer. With most customers going online and 87% shoppers preferring to buy through mobile, it is the right time to integrate a mobile responsive website for your eCommerce business. And, luckily, Magento offers a responsive design element, which enables the website to easily screen through and adapt to mobile without losing any features and functionalities of the existing web store.

If you are wondering how this is possible, then leave the stuff to experts as a reliable Magento web development India agency can do this quite easily and efficiently. 

Go with Market Trends

Along with Work From Home being NEW Normal, online shopping on mobile is also becoming the new normal. The new generation is purchasing most of their daily needs as well as other stuff online, especially inclining towards mobile shopping. Moreover, a spike in mobile products searches and an increased rate of traffic on holidays, gives a powerful message to online stores of following this trend. 

With your Magento web store, it is always fruitful to go with the trend. While online shoppers are busy buying in your online store, ensure that your eCommerce store is at its peak performance. Any technical or minor error can crash down your sales. So, with top Magento web development services at handy, ensure that you are a head of trend breaking the barriers. 

Follow Up And Increase Your Mobile Audience

As you pay attention to increase sales with your desktop site, so is true for your mobile site. With your web store addressing thousands of audience, it is crucial that you pay attention to your mobile audience. Figure out what your mobile audience is looking for and how you can increase their count. 

Starting from mobile landing pages, social media engagement to user-friendly mobile stores, strategize what all things you can work on to increase your mobile audience. With the aid of Magento ecommerce development company, you can resolve any of your mobile sites issues to bring in more potential shoppers.

Provide FREE Deliveries

For every eCommerce store, there is a Unique Sales Proportion. And, nothing better than Free deliveries can work for your Magento Store. Advanced Magento eCommerce development can help you embed FREE shipping options in the shopping cart, which can invariably increase your conversion rates. Delivering the product on time along with zero shipping cost usually attracts customers. And, this has been even proven by a research that states that mostly customers add more items to their shopping cart when they see the FREE Delivery option. 

So, rather than calculating what price to fix for shipping, go by integrating the FREE Shipping option in your mobile store with a Magento eCommerce Mobile development company. 

Invest in User Experience/User Interface

You cannot deny the fact that the best user experience is what makes the site rank higher and bring in more customers. Building a simple to use and easy to navigate mobile website for your business is very crucial for the success of your eCommerce online store. It not only helps your prospective shoppers but also aids in ranking your store higher in search engines. 

Fabulous store design along with strong UX and UI interface is what helps your mobile store to grow faster. And, if you find your store is missing this then without wasting a sec hire a reliable Magento development company in Ahmedabad for best results. With highly interactive design and excellent user experience, you can boost conversion rates on your Magento mobile web store.

Conclusively,

Leveraging the best of Magento ecommerce tools from trusted Magento website development company and applying these hacks can definitely not only limit your website to best performance but also helps to bring in new potential customers along with increasing the loyalty rate. And with that said, no doubt, efficient Magento web development services extensively help in enhancing your website performance, increasing your users rate.

Businesses are seeking huge opportunities with the help of mobile applications and no doubt 2021 will take over the mobile market. Most eCommerce businesses look to get ahead in competition by implementing effective tools along with picking up the best eCommerce platform. And, the best pick can be Magento website development as it is most popular and highly preferred. 

No doubt, among all, Magento development platform opens up more chances of success. But, whether to go for Magento mobile application or Magento website development is always a matter of concern for business owners.

Wasting no time further, Let’s dive deep and figure it out. 

Magento Website

Magento Mobile App

An array of features A range of features including mobile support
Data for analyzing Data for business forecasting
Offers user-friendly content Converts users into customers 
Scales sales graph higher Increases sales and revenue exponentially

So, whether a website or mobile app development, Magento eCommerce development is the best option that takes businesses to the next level offering wider excess to a larger number of features and functionalities. 

Let’s check here why Magento Stands out to be the best eCommerce Store Development Platform.

Multiple SKUs

In the eCommerce industry, Magento is the perfect platform for your business as it offers more than 10000 SKUs for products without any need of additional support or application. 

Multi-Store and Multi-Country Features

With the spread of globalization, every business is trying to reach over varied countries and different regions as well as markets worldwide. This has led to the development of multi-store in eCommerce platforms. Many businesses are now seeking for Multi-Store and Multi-Country features to reach their global audience and nothing better than Magento can work.

Open Source Platform

Magento is one such open source platform that offers FREE website development opportunities for businesses. Thus, anyone can use it for free.

Hosting

The development of eCommerce web stores on Magento requires hosting installation, setup, and configuration, which is quite important. Therefore, take support from a trusted Magento development agency for impeccable hosting. 

Payment Gateways

With its inbuilt payment gateways, Magento offers some easy to imply and embed third-party payment option add-ons. It is fruitful to leverage the best of Magento Customization Services to get the smooth running and implementation of these payment gateways.

Scalability and Flexibility

Scalability and flexibility are the major features of this platform, which definitely benefits many businesses in various situations. With its latest Magento 2 Enterprise Edition (EE), Magento 2 Community Edition (EC), and Magento 2 modules, this open source platform gives away higher flexibility to Magento developers for store development.

Numerous Themes and Templates

With a colossal range of themes and templates at its disposal, the Magento ecommerce development platform brings in the best theme and template for Magento mobile app development.

Cost Effective

It is highly cost effective for developing a mobile app on Magento as it comes with a magnanimous range of products, best host performance, quick site loading, including added functionalities like shopping carts, checkout processes, collections, and product categories. 

Multi Language Support

Just developing content in one language can do the work as Magento is efficient in the translation of the banners, content, and information in the required language. So, taking the expert help from Magento ecommerce agency, garnar the results of Magento language tool.

One Page Checkout

With an easy to use checkout process, Magento offers a one-click, single way, and safe checkout process for making payments. When customers don’t have the time they can come, and make purchases easily without any hassle of filling up the registration form. 

Unending Community Support

This ecommerce platform has a big community of skilled magento developers, passionate bloggers, product managers, project managers, dedicated programmers, and CEOs to help with the Magento tasks. With user-friendly navigation and many robust functionalities, Magento is one such platform that has elite community support bringing in striking benefits.

Databases

Magento is a great platform as it leverages the best of MariaDB databases, MySQL, components of the Zend Framework, and PHP Language. As experienced Magento developers are always well versed with these softwares, they are always helpful to resolve unprecedented errors.

Ideal for Giant Projects

Magento open source is an ideal option for huge projects and helpful for skilled developers. As it offers greater access, it is also thoughtful to get a Magento mobile app for growing business.

Constant Support

Magento has a huge community that offers some powerful support to businesses looking for Magento mobile app development. The devoted developers here are always on the verge to provide their undulating help for Magento store development. Additionally, as the platform is quite adaptable, there are an array of options for store development including themes, templates, functions, add-ons, mobile support, and extensions. 

Provides Discounts

With its exceptional feature, Magento offers discount codes and features to calculate easily. Also, an experienced Magento store development company is always helpful in customizing such features. 

Cost Efficient

Magento provides an array of options to choose to host providers to businesses, along with cloud hosting, which also helps in lowering the hosting cost. 

Catalog Management

One of the unique features that Magento offers is Catalog Management. This function provides the management of product catalogs in multiple categories. With robust inventory management, it offers easy access and simple management of stock in and out. Also, Magento offers different categories to sell items across varied categories on the website or the mobile application. 

Fast Site Loading

Upgrading its features and functionalities, Magento boosts the sales of mobile apps due to instant page loading and outstanding user experience. 

Safe and Secure Platform

Due to its two layer secure system, Magento becomes a powerful and strong secure platform for the e-commerce industry. With its two step verification and attached SSL certification, Magento makes it plausible for businesses to provide their customers with a secure transaction system lowering the risk of frauds and thefts. Moreover, the regular updates in the security system enhance the overall performance. 

In a Nutshell, 

Magento, well known for its e-commerce strength, is a power-driven platform for Magento eCommerce website development as well as Magento mobile app creation. With its level of sophistication and mobile support features, along with efficient functionalities and a range of support services, Magento is the best option for an e-commerce website development.

Taking your online store to the next level requires a lot of effort along with a robust and efficient eCommerce platform which Magento stands for. So, look no further than get support from a Magento store development company for your business. 

Are you into B2B business and wondering how to catch up to more retailers and increase sales. Then you are not alone in this endeavor. Many b2b businesses coming online look forward to expanding and boosting their sales. However, what all of them miss are some common things. Just e.g. having quality products to make your store successful is not enough. Taking up an exceptional way to help your customers to have an unrivaled experience is important. Customers who are looking to buy wholesale online should be treated exclusively offering an engaging experience at your eCommerce store. Thus, to excel you need to equip your website with additional B2B modules and extensions while taking support from Magento store Development Company that would be fruitful.

Following the tips given below, you can improve your store and effectively engage shoppers. 

1. Combine Cross Sell And Up Sell

 

With a huge range of products, not everyone will get to know what you are selling similarly not everyone knows what exactly they are looking for. Recommending some related bundles of products and combo items will be the best practice to offer those more and help them buy more. Or even, if you look at their search history, you can create bundles according to their need at the moment they are shopping on your site.

You can easily classify the cross-sell into the following types:

Products that are often bought together:

For example, a combo like a laptop, mouse, laptop handbag is usually bought together.

Products in the same category: 

For example, whenever you click on the child hoodie, you may be suggested with other teas in different colors, styles, and from different brands.

Products have been bought before or viewed by others

The related products bought by other customers shown enhance the customer’s trust and confidence in making their choice of items in your store.

Talking about up-sell, it is when you drive customers to lock into an upgraded version or a customized package of a program or offer an added discount on a certain amount of bulk buy. These all can be made possible for your store through an extension with Magento e-commerce development.  

2. Small Bonus For Huge Impact

 

For online bulk buyers, discounts and offers are something that online shoppers love and this usually attracts them and encourages them to buy in huge bulk. Special discount for huge buy with other benefits like free shipping and attractive offers is always like a cherry on a cake.

Whether it is food, clothes, or electronic appliances, offering free shipping is a win-win condition for both. Usually, the ratio of abandonment cart increases when the shipping cost is added at the checkout page, which makes a huge loss to your store. Therefore, Free Shipment is an advantage for you.

Nevertheless, even after offering free shipping, you can always keep your profit margin unchanged. For example, you can add the shipping cost in the price value. Though the prices increase a bit you still have zero shipping to attract your clients.

3. Utilizing The Fear Of Missing Out

 

Infusing urgency and scarcity, make customers to take action faster and quicker, without wasting time in decision making. 

It is an easy peachy task to do this by

  • Informing  customers about the limited stock left 
  • Putting countdown timer for special deals on your sites
  • Labeling ‘limited version’ or sold out can also be one trick to gain customer attention to certain products. 

4. One Step Checkout Module

 

Providing a simper and hassle-free checkout process removes the complication of too many steps in checkout. One-step checkout module simplifies the checkout procedure and gathers all the complex default steps to display on one page only. And fortunately, Magento offers this module. Seeking Magento development services, you can infuse the system, and remarkably your store can have a unique one-page checkout offering easy and quick shopping option.

One-step checkout page has all the complicated steps on one page only. Customers can checkout and pay quickly for their orders all at once with amazing functions.

  • Supports all common shipping methods
  • Offers all common payment methods
  • Allows setting delivery time or any specific comment for supplier
  • Compatible fully with third party module
  • Customizable checkout field

5. Wholesale Orders, Billing And Delivery As Simple As Possible

 

For Magento wholesale site, making ordering simple and shipping faster is the biggest advantage leveraging Magento website development services. You can offer multiple ways to order via phone, email, and website your wholesale store can pull in more sales by providing the fast ordering process. You can customize these multiple ways according to the devices and your business for quick processing harnessing the potential of Magento customization services.

Making the wholesale all processes such as wholesale ordering, billing, and delivery as simple as possible is an added advantage. By offering multiple ways to order items like email, phone, and website, your retailer’s store can make more money due to the fast ordering process.

You can always speed up the ordering process and shipping, along with, always keeping in touch with retailers through telephone and email. This immensely supports to reduce abandonment carts. With potent inventory in the inventory management system and numerous payment methods, you can even track shipments through mobile devices that help you catch any problems in shipping. 

6. Increase Sales Through Referral Program

 

Another effective way to increase sales is by offering rewards for referrals. A reward program is the best way to pour in more sales. For loyal or existing customers, who refer your products to new customers, you can offer added discounts building a long term relationship with them. It is more likely that a buyer will pick your company as its wholesale supplier while making an impact on the initial purchase.

This whole program can easily be infused into your Magento store for quick calculations of rewards through Magento eCommerce extensions. Hire any experienced Magento development agency to help you get the add-ons to customize and imply things according to your business.

7. Streamline Your Processes

 

Wholesale customers always want to maximize operational efficiencies for businesses that include integrating inventory, finance, shipping, logistics, etc. within one inventory management system. This helps to meet customers as well as retailers’ expectations. 

Being a wholesaler, you should always aim to simplify operations and develop systems that help you streamline the company’s order processing, which can help shipping companies’ orders more quickly within hours. Magento wholesale features as well as Magento wholesale extensions are easy to implement. And, no doubt, partnering with an experienced Magento eStore Development Company you can always take a lead in the competition.